Zactly! How hilarious that somebody wants to sell a product that takes the work out of writing so writers can focus on what really matters – building a personal brand. 🙄

I'm a writer. The day I identify as a "creative," a "content provider," or even as a "creator" is the day I hang it all up.

Writing is an art, sometimes a powerful one. Writing well is hard work. And it matters. It's not just some side issue "creatives" should find an app to do the work for them.

Ugh.